Schwartz excels at the various practice areas:
- public relations
- public affairs
- writing
- advertising
- advocacy relations
- marketing campaigns
- educational symposia
- direct mail programs
- corporate & business development
Peter Schwartz is a public relations and marketing specialist with almost 20 years of experience, including working at New York City offices of top agencies such as Edelman, Fleishman-Hillard, and Grey Advertising. He established his own marketing consultancy, Schwartz & Co., in 2000.
Peter has had great success managing marketing teams as well as placing stories in international, national, local, business and other media. There is barely a practice field or publication in which he has not worked, including healthcare, business consulting, shelter, human resources, wildlife, not for profit, technology and hospitality. Peter knows how to craft and pitch a story on a client's behalf and he applies his energy and enthusiasm on a daily basis to accounts that need to get their messages out to the world.
Peter has made placements in national outlets such as The New York Times, The New York Post, Investor's Business Daily, CNBC, (including Mad Money with Jim Cramer), CNN.com, Fox TV (including Your World with Neil Cavuto), Gannett Magazine, Bloomberg TV, Bloomberg Radio, The Arizona Republic and numerous trade and business publications. He was profiled in Sales and Marketing Management magazine in 2004.
Peter has worked with numerous companies, such as Administaff, Hoffmann-La Roche, Merck, Pfizer, Proctor & Gamble, the Association of Tennis Professionals, CommCore Communications Strategies, the Game and Fish Department, the Veterinary Specialty Center of Tucson, Jim Blasingame, The Small Business Advocate, University Physicians Healthcare Group, the Girl Scouts of America, Berkshire Hathaway, Johnson & Johnson, and Medsite.
Peter's extensive PR and public affairs background enables him to fill many roles, including project management/coordination, and advocacy relations. He also puts his writing skills to work for clients, brainstorming subject matter, researching and outlining materials, as well as conducting final drafting of materials such as articles and brochures.
Peter has been a guest lecturer at both New York University as well as The University of Arizona's Eller School of Business in Tucson, AZ. Peter received his Masters in International Politics and International Business from New York University. His master's thesis, entitled Health Reform and the Politics of Rationing in the 1990's, was conducted under the tutelage of renowned professor and author Lawrence M. Mead of Princeton University. Peter received his Bachelor of Arts in Political Science cum laude from The George Washington University and spent his junior year at The London School of Economics (LSE) in London, England.
